About The Founder
Shay established his own award winning full-service marketing company, The Clay Group, in 2001. Clay's success led to working as a board level advisor and consultant for leading global brands and start-up businesses. A passion for creating "marketing that works" has continued into the digital era. The first Far`–Red pilot scheme working with SMEs was launched in 2015. The success and insight gained from the pilot scheme offer led to the launch of the far-red franchise in 2017.
"Working to find tomorrow’s customer today”